How much do users like ads?

How much do users like ads?

It’s been two months since the last release of Taxi Explorer. Last time I changed monetization model and started relying on advertisement income. You can read about my previous adventures with Taxi Explorer in my post One Year In The App Store. Ads Performance I rarely click on ads. I’ve always thought the banners are annoying and most of the clicks on them are by mistake. That’s why I didn’t put them on at the very beginning. I had no…

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Revenue Confessions – a Side Side Project

Revenue Confessions – a Side Side Project

After the big Taxi Explorer release last month I wanted to see the impact of the new monetization model – having no locked cities and showing ads. I know I had to start doing marketing and promotion for the app. I decided to postpone that for a while, just to have pure results from the monetization model change. That’s how I took a break from Taxi Explorer for a month or two. During that time I decided to dig deeper into…

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How I Got A Stunning App Icon For $25

How I Got A Stunning App Icon For $25

Everybody is aware of the importance of beautifully designed app icon. The best icons would draw more attention at themselves in the App Store, hence – more downloads and sales. For those that possess basic design skills making an icon is not a big deal. For me it’s an unsurmountable obstacle though. It’s hard for me to design a single button or pick a color scheme, let alone an icon. There are plenty of design studios that will offer help…

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One Year In The App Store

One Year In The App Store

This is part 2 of my journey with Taxi Explorer – a taxi fare calculator. This is an iOS application which I’m developing in my spare time. Go to part 1 to see how it all started. The first version of Taxi Explorer was a free app for calculating taxi trip costs in 10 cities in Asia, Europe and North America. There were no in-app purchases or ads or any other kind of monetization built in. I named this version…

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Taxi Explorer – Introduction

Taxi Explorer – Introduction

Taxi Explorer is a taxi fare calculator for iOS. It supports over 50 big cities around the world. Usage is pretty simple – select city, tap once on the map for pick up location, tap again for destination and the app calculates trip cost by taxi, by Uber and by other ride sharing services if available. Trip time is taken into consideration so the estimates are based on the correct tariff – day, night, or holiday. There are neat views…

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Who’s This Guy Good Bad Vlad

Who’s This Guy Good Bad Vlad

Hi, my name is Vlad. If you come from my About page, you’ve already seen few samples for what I’m good at and what I’m bad at. Let me put them in order, starting with the good part. First of all, I’m a father of two children. I really hope I’m a good father and husband. Family is top priority for me. Second in my list comes what I do. I have a full time job as a software developer….

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